04. Creative Direction
We handle campaign creative direction, photoshoot and video/reel direction, moodboarding and visual concepting, as well as event and launch direction with full documentation.
Our creative direction services encompass every stage from concept development and strategy to the final campaign visuals.
SERVICES:
01. CAMPAIGN CREATIVE DIRECTION
Our campaign creative direction brings your brand’s vision to life with impactful storytelling, capturing your audience’s attention and driving meaningful engagement at every touchpoint.
→ Initial 1:1 consultation
→ Outlining strategic objectives, timelines and deliverables
→ Campaign concept development
→ Moodboard and visual concepting
→ Talent sourcing and collaboration
→ Creating various briefs for partners
→ Plan and oversee photoshoots production, ensuring each shot aligns with the campaign’s goals
→ Pre and post-production coordination
→ Campaign asset development: curate visuals that are adaptable for multiple or each channels to optimize performance
→ Plan and oversee any campaign launch events - ensuring cohesive brand representation
→ Capture event documentation for additional campaign content
→ Measure performance to asses effectiveness based on KPIs, providing a report on engagement and reach.
02. PHOTOSHOOT DIRECTION
Our photoshoot direction service brings your brand’s vision to life through carefully curated visuals, ensuring every shot resonates with your audience and reinforces your brand identity.
→ Initial 1:1 consultation
→ Concept development
→ Moodboard and visual concepting
→ Talent sourcing and casting
→ Location scouting and set design
→ Styling coordination
→ Shot planning & storyboarding
→ On-set photoshoot direction
→ Post-production oversight
→ Delivery of final assets
03. VIDEO AND REEL DIRECTION
Our reel and video direction service captures your brand’s story in dynamic, engaging visuals, designed to captivate audiences and enhance brand connection across digital platforms.
→ Initial 1:1 consultation
→ Concept development
→ Moodboard and visual concepting
→ Talent sourcing and casting
→ Location scouting and set design
→ Styling coordination
→ Shot planning & storyboarding
→ On-set videoshoot direction
→ Post-production oversight
→ Delivery of final assets
04. MOODBOARD AND VISUAL CONCEPTING
Elevate your brand with our immersive events direction and documentation services designed to leave a lasting impact.
→ Initial 1:1 consultation
→ Research and inspiration gathering
→ Define style and tone
→ Venue selection and layout planning
→ Visual and set design, decor elements
→ Timeline and itinerary development
→ Event direction and on-site management
→ Documentation of event
→ Report including success of events, highlights, visual documentation
05. EVENT DIRECTION AND DOCUMENTATION
Our moodboard and visual concepting service creates a clear, compelling visual direction, helping brands transform ideas into cohesive, impactful aesthetics that resonate with their audience."
→ Initial 1:1 consultation
→ Research and inspiration gathering
→ Define style and tone
→ Create the moodboard
→ Develop visual concepts
→ Delivery of finalized moodboard and visual concept as a PDF document
EXAMPLES FROM PREVIOUS CLIENTS:
